I’m Michael McDougald, Huntsville’s top SEO expert. I have over 10 years of SEO experience, including building and ranking several national and local brands. Recently, I exited a $10M B2B e-commerce business of my own. I can help your business grow its online presence and get more customers with "blended" SEO & PPC marketing campaigns.
When it comes to securing new customers online, there’s nothing more powerful than a comprehensive search engine optimization strategy. However, you might have already tried SEO or PPC and received subpar results. It's a common frustration when: Your business isn’t prominent in Google search results. You’ve invested in content or paid ads without a significant uptick in sales. Past agencies have overpromised and underdelivered.
Many agencies fail because they limit their focus to select parts of search engine results. I adopt a comprehensive approach to ensure your business not only garners leads but converts clicks into customers.
PPC is the quickest method to bring customers to your doorstep. Expect your phone to start ringing within two weeks.
We manage digital PR campaigns to get powerful backlinks that point to your content as an authoritative source on the topic.
We craft content that capitalizes on profitable keywords to climb the organic search rankings past the competition.
Targeted local campaigns are essential, starting with "Local Service Ads" that make you show up in your city.
We secure top rankings in Google Maps organically using profitable PPC keywords.
My commitment is to transform every opportunity into real results, ensuring quality leads that convert into loyal customers. With over 10 years of internet marketing experience, I’ve built and ranked several national and local brands, including recently exiting a $10M B2B e-commerce business of my own. I’ve ridden the waves of algorithm updates and SEO trends, watched the rise and fall of competitors using black hat techniques, thin content, and getting links from spammy websites "with good numbers." Instead, I find success through working with subject matter experts to craft high-quality content, web designers to refine the user experience, mastering technical SEO details, and manually outreaching to other site owners, authors, and reporters to get high-quality links that still work after the next Google update.
A 30-minute deep dive into your past marketing efforts, your competition, and your goals.
I outline everything necessary to start enhancing your leads from search engines, including investment details and a timeline.
Once you approve our roadmap, I initiate campaigns. Typically, our clients see significant lead generation within 30 days and ranking improvement within 90 days.
I set up targeted search campaigns to identify the most effective keywords.
As a Huntsville SEO expert, I understand what drives conversions—not just traffic. I focus intensely on generating new business, ensuring every campaign we manage is aimed at increasing your customer base, not just visitor count.